Amazon Care
In 2020, I joined telehealth service Amazon Care to help make healthcare easier for all. At Care, I was charged with building an engaging and dynamic asset library, crafting guidelines, leading creative for omni-channel marketing campaigns, directing commercials and UX videos, and leading live enterprise demos. Brand touchpoints included social, digital paid, email, web, app, B2B, and experiential.
CAMPAIGN
What is Care?
Understanding healthcare feels impossible, but with Care, it’s simple. With this spot we wanted to show our audience how using Care is different, with a rhyme scheme and a cute dog of course.
Brand Photography
